Tag Archives: digital transformation

Lessons from the Sentient Enterprise: Business data meets business culture

August 17, 2017

“Lessons from the Sentient Enterprise” is a series of posts timed around the publication of The Sentient Enterprise, a new book on big data analytics by Oliver Ratzesberger and Mohan Sawhney. Each post in the series highlights a major theme covered in book and at executive workshops being held in conjunction with its upcoming release by… Read More »

The Future of Marketing: Bringing Together Business and Education to Close the Skills Gap

June 12, 2017

Recently I wrote a blog on Forbes discussing why The Future of Work in Marketing Should Involve Upskilling, Science and Algorithms. With a marketing technology industry that grew by 40% between 2016 and 2017, marketing has become an increasingly tech savvy and data-driven function. In many ways, with the availability of data and multitude of… Read More »

Getting to the IoT Value

August 24, 2016

  by Cheryl Wiebe and Jeff Cohen The Analytics of Things is the Payload In our last posting, we complained about all the noise out there about the IoT infrastructure, the edge devices, the tech, and tried to give you some real nuts-and-bolts advice on getting started.  Once you have grabbed a batch of, visually explored,… Read More »