Tag Archives: gdpr

Data and analytics in financial services — a challenge or an opportunity?

August 16, 2017

Data Points — Long reads. This article is somewhat longer than our usual output. Let us know what you think by tweeting @TeradataINTL. Since starting a new role at Teradata with the responsibility of supporting our financial services sales and consulting teams across the globe, I’ve decided now is a good time to document some… Read More »

The future of marketing — it’s (still) the data, stupid

July 26, 2017

Previously on this blog, we talked about what has changed in marketing during the last two decades. I introduced four key issues that successful marketing organisations need to get across: the rise of social and mobile; the digitisation of everything and the behavioural insight that results from making the journey from transactions to interactions; the… Read More »

Analytics, data science, ethics, robots and GDPR at ‘The Future of Marketing’ event

July 12, 2017

Fascinating perspectives present and future, delivered by The Future of Marketing Initiative, University of Oxford and Teradata Teradata recently joined forces with Saïd Business School (SBS), University of Oxford to host a day-long conference, part of the Oxford Future of Marketing Initiative led by SBS Associate Dean of Research and L’Oréal Professor of Marketing, Andrew… Read More »