Teradata unlocks cloud benefits for high-performance BI

Posted on: April 24th, 2012 by Hermann Wimmer No Comments

 

Mike-Koehler-Universe

 

Our main news today is that we have announced the Teradata Active Data Warehouse Private Cloud. This capability will allow CIOs to reap the benefits of cloud technology to a much higher extent than before and improve the availability of enterprise data for business intelligence purposes. It will do away with the typical shortcomings of alternative cloud offerings: In many companies, for example, a mere 25 percent of the processing power of virtualized servers is being utilized, according to Gartner – a huge waste of resources. This rate may be acceptable for public cloud offerings but then they lack the performance and availability to support BI workloads effectively. Teradata ADWs, on the other hand, have been providing customers with 90 to 100 percent utilization, while the consolidation of legacy data marts (some of them with a utilization rate of only 10 percent) into a single, central data warehouse has been saving companies significant amounts of capital and operating expense for many years. With today's offering, which includes Teradata Elastic Performance on Demand, enterprises can quickly activate additional computing power when there is a sudden surge in demand based on a pay-per-use model. Teradata customer Belgacom already makes use of a Teradata capacity-on-demand offer: The Belgian market leader has recently expanded its analytics platform to accommodate data growth, enhance its customer experience management and deliver personalised campaigns. If the occurring growth exceeds the company's predictions, it will easily get access to additional system resources.

 

 

Data analysis has become mainstream
Scalability has always been our key differentiator. And as an independent enterprise, we continue to grow in terms of scale and scope: We now have more than 1,300 customers and employ over 8,600 experts worldwide. Our revenue has grown to 2.36 billion dollars in 2011, with the strongest growth of 24 percent taking place in the EMEA region. Consulting services have significantly contributed to this growth. And then there is also Teradata Aster and Aprimo with their respective portfolios. Our CEO Mike Koehler said today that data warehousing is in our DNA – we invented the whole discipline. These days, data analysis seems to be taking centre stage. Data is being recognized as the "new oil", its utilization is considered to be the most important growth driver for the near future. Just look at Ireland to prove this right, enjoying the highest growth rates for a decade by boosting its knowledge-based sectors. Or consider Facebook: it's worth an estimated 100 billion dollars – but how much would it be without its data?

 

New growth segments: utilities and digital entertainment
The utilities are one of the industries where Teradata's business is growing fast at the moment. Today, we announced that British utility giant Centrica (market capitalization of more than £16 billion, ranked among the top 30 of London's FTSE100), is having an Enterprise Data Warehouse built on the Teradata Data Warehouse Appliance, using the Teradata Logical Data Model for the Utilities. Centrica, like many other players in the industry, is facing massively growing data volumes, new data types (think Smart Grid here) and the need for more detailed customer insight. Thus the company has also purchased Teradata applications for data mining and customer management.

 

The world's largest online gaming company, bwin.party, has also joined the ranks of Teradata's customers. bwin.party operates one of the world's largest online poker networks. The company is currently working on a more widely available self-service business intelligence and strives to create a Single Customer View across all gaming verticals as well as to reduce operating costs.

 

Now, this has been a lot of news, while the conference has only just begun. I'll come back to you Tuesday night with more details about on-going projects in the utilities as well as other industries that continue to find new ways of generating value from analytics year after year. For the moment, good-bye and enjoy the conference!

Hermann Wimmer 

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