Tag Archives: entertainment

Oscar’s Plunging Necklines Aren’t Half As Shocking As This Idea: Netflix Has Tackled the Oscars

March 3, 2014

Among  the plunging necklines, blundered names, speech shout-outs to mom, and infamous selfies, there was one Oscar notable that didn’t get much press coverage. Netflix was nominated for its first Oscar.  It lost.  But, that’s not the point. It’s hard to imagine a technology company with more Media & Entertainment clout. Or, are they an… Read More »

Lessons in Entertainment Marketing… and the Birds and Bees

February 14, 2014

Spring is in the air!  To those of you on the East Coast, let me first offer my condolences. But, here in sunny, shiny Los Angeles, it’s nearly 80-degrees (hello, climate change!). The birds are singing. And, my roses are bursting to life just in time to mock me for Valentine’s Day!  (If you’re looking… Read More »

Turkey, Trimmings and Trendspotting

December 3, 2013

It’s hard to believe the holiday season is upon us again!  With Thanksgiving already in the rear-view mirror, and the holiday pounds starting to make their slow-and-steady appearance on the scale, it seemed like a good time to reflect on 2013 and – like any blog writer worth her salt – take a peek forward… Read More »

Musings from the UltraViolet Academy: Big Opportunity with Big Data

May 22, 2012

Let me start by admitting that I usually abhor industry conferences and summits. I’ll make an exception for NAB and IAB, mostly because of the, um, ancillary activities – but, for the most part, networking, schmoozing and pontificating aren’t my thing. They are, however, a necessary occupational hazard. So, imagine my surprise and thrill at… Read More »

Don’t let Oscar Fool You—3D Is Here

March 10, 2010

Well, James Cameron didn’t exactly walk away empty-handed from Sunday’s 2010 Academy Awards, winning three Oscars in predominantly technical categories out of nine nominations. But, I’d be willing to bet he expected an even-bigger armful of the trophies, especially considering that Avatar is THE biggest box-office success in the world, ever. While the awards weren’t… Read More »

The $65 Movie…. My Case for a Universal “Pay-Once, View Anywhere” Content License

July 30, 2009

I took my gorgeous three-year-old son, Nathan, to see Ice Age 3: Dawn of the Dinosaurs last week. After four solid weeks of begging, pleading and pointing at every bus and billboard bearing the movie poster, I conceded. We even caught a 5:30PM show. On a Friday. This means I begged-off work by 4:45. Shhh!… Read More »

Cross-Country Musings on Cable and the Future of Advanced Advertising

June 24, 2009

Aside from the to-ing and fro-ing associated with a rapid business trip to NY (especially when you hail from Los Angeles), I’m excited to meet with several senior executives at one of the major Cable MSOs this week to talk about Teradata’s offer in the addressable advertising space—our Audience Intelligence Solution. Cable has a long-standing… Read More »