Tag Archives: retail

Consumer Demand – The Heart and Soul of Retail

Sunday August 23rd, 2015

Over the last few months as I have transitioned into primarily supporting retail customers, I have been updating my knowledge of current trends in customer analytics, personalisation and data-driven marketing. Not surprisingly, this then led me to the topics of omni-channel and the connected consumer (which will no doubt give me plenty of ideas for… Read More »

Lateral Thinking in Data Science

Monday May 25th, 2015

Can market basket analysis be used to improve the performance of a website? How about path analysis on text extracted from CRM notes to identify cross sell opportunities? Many data science techniques are developed to address a specific problem within a certain industry. But often there is great benefit in re-purposing these analyses to solve… Read More »

Factors Beyond Control

Monday February 28th, 2011

Lately, there has been spate of reports regarding the lacklustre results by specialty and fashion retailers. The summer merchandise that did really well last year did not do so well this year.  How did this happen?  Amongst a number of factors attributed to this poor performance, one factor seems to be quite prominent – the… Read More »

Wanted, Retail Executives with an appetite to make a difference!

Wednesday September 16th, 2009

Tired of hearing, ‘why we can’t, instead of how we can’?   Hands up if you live within a retail brand, working hard day–to-day to get internal stakeholder interest, support, funding and, most importantly, a guernsey on the IT Projects Prioritisation list? Here are the Top 5 topics our Retail customers & prospects ask about… Read More »