We recently had the opportunity to talk with Roxanne Hendricks, Teradata Appliances Product Manager, about the new Teradata® Data Warehouse Appliance 2700. This premier platform offers enhanced performance and improved workload management. Hendricks points out, in her Q&A, that the marketplace has changed significantly since Teradata introduced its first appliance in 2008. Over the last Read More…
It’s been a wild ride for the telco industry as the introduction of new technologies and devices continues—and the battle with up-and-coming competitors endures. The result is that carriers find highly targeted data analytics increasingly critical in helping to secure or improve their standing in the marketplace. As discussed in the Teradata Magazine article “A Read More…
It’s common knowledge that delivering healthcare in the U.S. and around the world poses myriad challenges. But what’s becoming abundantly clear is that the solution lies in data. As we discuss in the Teradata Magazine article “Solution to Condition Critical,” the significance of the healthcare data warehouse will grow rapidly over the next decade, becoming Read More…
Exploiting business opportunities and reacting quickly to market pressures are essential for organizations that want to identify new trends and gain a competitive advantage. But a common barrier for companies is the inability to rapidly test, explore and analyze new data. Teradata® Data Lab overcomes this challenge by letting business users create self-service data labs, Read More…
As an established market leader, Teradata is subject to myths. Chris Twogood, vice president of Product and Services Marketing for the company sets the record straight with the truth about the company’s innovation, affordability and value. Twogood points out myriad facts that people may not know. For example, Teradata has averaged one new patent per Read More…
Welcome to the next era of digital marketing management: Traditional marketing tactics and channels are being displaced by faster, more intuitive digital initiatives that are more relevant to today’s consumers. And those consumers are empowered with unprecedented access to information, social networks and choices. If you can’t pique their interest with your marketing efforts, someone Read More…
Data science is one of the buzz phrases you hear bandied about in the analytics industry these days, but what does it really mean? The best way to learn is to ask a practitioner. Teradata Magazine spoke to Dr. Nachum Shacham, PayPal’s principal data scientist, about the role data science plays in uncovering strategic Read More…
Organizations sometimes face challenges when installing a new database for advanced application development and prototyping, or for testing a new software release or feature. The Teradata® Virtual Machine Edition overcomes that problem and provides the flexibility needed for testing and development. It can be quickly and easily deployed on a VMware private cloud infrastructure instead Read More…
You may have never heard of Machinima, unless you’re an 18- to 34-year-old male. Capturing this prized market has helped the company post 300% year-over-year growth during the past three years. In order to effectively reach its customers, Machinima leverages analytics that deliver insights on every digital online interaction as well as the associated data Read More…
Every successful business realizes the power of data and analytics—that’s old news. What organizations now wrestle with is getting the right tools in place to make sure power users can exploit the information and leverage it for new opportunities. Teradata® Studio performs administration and query tasks on the Teradata Database and Aster Database. It also Read More…
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